Identity theft obtain personal information such as passwords, identification numbers, credit card numbers, and social security data, among others. Usually, this information is stolen to perform digital transactions by falsifying the identity of users. In this way, millions of users have been victims of impersonation for online purchases, bank transactions, and more.
Faced with these events, users now rely more on companies that can ensure that their identity will be protected. Similarly, customers expect that fraud will not manage to intervene in their digital transactions. That is why many companies have implemented 3D biometrics to secure, automate and personalize their service channels.
How does identity theft work?
The reality is that simple and effective systems have been created to steal the identity of users. But one of the most important factors is that thieves take advantage of several vulnerabilities in the system:
- Questioners trained to help: the advisors asking the questions are trained to help and their goal is to make the user’s life easier. The problem is when they mistakenly help the wrong person.
- Lack of information: it is not the same to impersonate someone in front of your friends, your co-workers, or in front of a telco operator or a bank. The former is almost impossible, the latter very difficult and the latter extremely easy. Identity verification questions are limited by the information available to the company, sometimes limited to the person’s address and telephone number.
- The difficulty of access to information: service companies try to reduce barriers to entry for customers by avoiding paperwork and reducing the requirements for access to their services. This sometimes means that they know their customers less.
So how do thieves do it? They use publicly available information to create a list of potential victims. We know what you are thinking: What, my data is not protected by Habeas data? Yes and no: handling your information is a matter that all companies take seriously because the law obliges them to. However, there are three types of information: public, semi-private, and private. Public information must be accessible while private and semi-private information must be protected.
At Tekbees we created Unicus, this is a digital identity validation service. Our technology is internationally certified and we apply 3D biometrics, ensuring that a person is who they say they are.
Benefits of identification and authentication through Unicus
- Digitally identify your users
- Complies with regulations
- Establish trusting relationships
At Tekbees we know how important it is to protect the identity of your customers. Contact us, we can help you implement certified digital security.
